Vista Acquires Automated Insights, The Startup Behind The AP’s “Robot” News Writing

TechCrunch

Automated Insights — the Durham, North Carolina-based startup backed by the Associated Press, Samsung and Steve Case that has built technology to automatically take raw data and translate it into narratives that look like they’ve been written by a human — has been acquired by the $14 billion private equity firm Vista Equity Partners and portfolio company STATS, which focuses on sports data analysis.

Ai, as it calls itself, is probably most well known for powering content creation at investor AP, which in January said it’s producing 3,000 articles each quarter based on earnings reports and is going to ramp up its work with the company. When Anthony wrote about Ai, the company claimed it was producing hundreds millions of pieces of content for customers that also included Yahoo and Microsoft.

Terms of the deal are not being disclosed. “We aren’t disclosing the amount, but I will say two things about…

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